What a way to celebrate Mother's Day! Each year, Jessica Birrell, CDT, FACE, Owner, Capture Dental Arts in Saratoga Springs, UT, sponsors a Mother's Day Smile Give-A-Way.
Here's how it works: she invites all her clients to participate and those who want to do so receive nomination forms for their waiting rooms. Patients can nominate themselves or their friends and family members by explaining why the nominee is deserving of a dental as well as beauty makeover. There are a few conditions: the nominees have to be an existing patient of the dental office and has to agree to grant photo rights and share their stories. Birrell and her staff select the patient they feel is most worthy and both the dentist and the lab donate their services and time.
"The nice thing about the entries is the beautiful stories people tell about their mothers and friends. You see how much people really care about each other," says Birrell. Last year, she and her client, Dr. Craig Hader, Moses Lake, WA, had trouble narrowing down the field of nominees so they decided to select two patients: Patti and Shari (see photos below).
Birrell and her team fabricated a total of 14 veneers, two crowns and a three-unit bridge. After the restorations were placed, Birrell flew to Washington in October, to take clinical photos and complete the makeover. Also a makeup artist, Birrell did both women's makeup and a local salon owner, William Mackey of Eclipse Day Spa in Moses Lake, donated the hair and nail services.
"This was such a rewarding experience, a reward that I will cherish forever," says Birrell. "I'm grateful for the opportunity to witness this community come together for these two beautiful women and would like to thank all who supported this Smile Give-A-Way!"