Articles
Welcome to The BRIDGE, an online network from LMT dedicated exclusively for members of the Dental Laboratory community.
- July 2011
Investing in Client Continuing Education Pays Off in the Long Run
Mark T. Murphy, DDS · Marketing · Nov 2010Sponsoring continuing education programs can have a significant impact on client retention and acquisition, customer engagement, cross selling and business growth.
- April 2011
Wall Street and You: Three Tips to Help You Survive and Thrive in This Economic Crisis
Mark T. Murphy, DDS · Management · Nov 2008LMT contributing writer Mark Murphy offers advice for lab owners who need a boost in a difficult economic climate.
About Lab Management
Perception is Reality in Client Experience
Mark T. Murphy, DDS · Marketing · Feb 2009>Strategies for enhancing customer interaction [In Perception is the ONLY Reality](/articles/2470), LMT asked technicians and dentists to match four crowns with four price tags that differed by $100, starting at $25 and topping out at $325. These crowns were from four different laboratories (participants...
About Marketing
One Bowl of M&M's, Brown Ones Removed
Mark T. Murphy, DDS · Management · Sep 2010What can laboratory owners learn from David Lee Roth, lead singer of Van Halen? Mark Murphy, DDS, FAGD, explains in his case study of standards, indicators and results.
About Lab Management
Customer Retention: Close the Revolving Door
Mark T. Murphy, DDS · Marketing · Oct 2010When it comes to your clients, no news is not necessarily good news. Mark Murphy, DDS, FAGD, offers tips for staying in touch.
About Marketing
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LAB DAY Chicago 2013
February 22nd - 23rd, 2013 · Sheraton Chicago Hotel & Towers
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Recent Series
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IDS 2013 Offers First Look at Emerging Innovations
Live surgeries. Magicians on stilts. Space-age technology. And dazzling developments in digital dentistry. This must be the IDS.
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Technicians on a Mission
From bringing smiles to the underserved dental population to rebuilding the lives of our military veterans, technicians...See more
See AllRelated Commentary
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Lawrence Novero posted to LMT Communications, Inc.'s article
we have some Dr's who just absolutely love Captek, i like the idea of scanning the die and sending the...(more)
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Gregory Smith posted to Kelly Fessel Carr's article
Why Dentists Switch Laboratories
Kelly Fessel Carr · LMT Surveys · Feb 2013Thanks Kelly for just reiterating what I already thought was true. Well written article and very interesting...(more)
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Jack Garcia, CDT posted to Jamey Schropp, CDT's article
Soft Tissue Management With An ITero Milled Model and Straumann Repositionable Implant Analog
Jamey Schropp, CDT · Technical · Nov 2012Great technique, being used for many years in florida by high end labs, was part of one.
Now days with...(more)
