Personal sales calls are still the most popular marketing strategy, used by almost two-thirds of laboratory marketers.
LMT Original Research © 2010 - 2013

Masayuki Saito, RDT, is a Master Ceramist at Cusp Dental Laboratory, Malden, MA. He graduated from the Saitama Dental Technician School in Japan and, in 2002, continued his advanced study at Osaka Ceramic...See more